Communication channels

Website

WhatsApp

Client portal

Technical support

Service queue

Website intake

Policy eligibility request

Conversations tagged for human intervention

Service hours clarification

MJ

Supervisor review

MJ

Escalation route

Routed to the responsible team.

"Shawer" is your fastest way to reach your customers

Faster Responses.Smarter Service.Clearer Control.Using Your Organization's Data

Shawer helps Saudi organizations answer customer inquiries instantly using AI, with interaction tracking to support decision-making and clear escalation paths across every channel.

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How Shawer works

From your knowledge to your customers

Upload your approved content, define response rules, and deploy across every channel your customers use.

1

Upload Your Knowledge

Add your policies, service guides, and FAQs. Arabic and English — no rewriting needed.

2

Set the Rules

Define what Shawer can answer, when to decline, and when to escalate to your team.

3

Configure & Deploy

Set up your channels in minutes — no technical background required. Website, WhatsApp, mobile, and internal portals.

4

Go Live

Your team is ready. Same answers, same governance, every channel.

How Teams Use Shawer

What organizations activate first

Two proven capabilities to start with — and room to expand across your organization.

Website
WhatsApp
Arabic service questions
Mixed Arabic-English queries
Route complex inquiries to internal teams by creating a support ticket

Customer-Facing Support

Answer service questions in Arabic and English on website, WhatsApp, and support channels from approved knowledge.

Support channels
Sales, returns, and delivery timelines
Featured products

Internal Operations

Help employees find HR, policy, and process answers in Arabic and English without digging through folders.

Governance & Deployment

Ready for organizations with regulatory requirements

Traceability, Escalation, and Deployment options built for Saudi organizations.

Every answer traced to an approved source — reviewable anytime

Unanswered queries route to the responsible team automatically

Aligned with Saudi data governance requirements

On-premise deployment available for full infrastructure control

Frequently asked questions

Ready to deliver a smooth and effective experience for your customers?

Tell us how Shawer can improve your customer experience by delivering fast, reliable, and traceable responses that support decision-making.

30-minute session. Tailored to your service environment.
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